Case Study

Driving Healthcare Professional Conversions through AI-based Precision Targeting Recommendations

Driving Healthcare Professional Conversions through AI-based Precision Targeting Recommendations

The client had recently launched a drug in the Chronic Kidney Disease (CKD) with Type 2 Diabetes (T2D) market. The uptake was good, yet below expectations.

They wanted to understand the current treatment patterns and identify targets that are highly likely to see a patient with the indication of interest.

Industry : Life Sciences