Research and Consulting Firms
Research and Consulting firms need to rapidly deliver robust insights to business stakeholders. C5i’s end-to-end research services with AI-driven operations provide the required speed, agility, and scale.
Trusted client partner for over 21 years with end-to-end capabilities, working as an extended client team, eliminating multiple handshakes
Panel-agnostic approach that ensures optimal mix of price and quality; global reach with access to niche & hard-to-reach audiences using multiple methodologies: Online, F2F, CATI
Proprietary AI and technology adoption driving improvement in operational efficiency over time; deployment of the right technology for your business with AI accelerators to increase speed and efficiency
Custom Solutions & Ancillary Research Services with Applied Analytics and Market Intelligence teams to support extended data analytics and insights services; consultative & experienced research partners to solve specific business problems
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Content Generation for Marketing and SalesCraft tailored content that perfectly aligns with your customers’ unique needs and environments using finetuned Large Language Models (LLMs). Ensure your content resonates with the target audience, driving engagement and maximizing outcomes from marketing efforts.
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Knowledge Repository SearchMaximize the value derived from internal organizational data and external data to address crucial business inquiries. Optimize utilization of available data sources to make informed, data-driven decisions that have a positive impact on the business.
Provide users with concise, relevant content and insights. Additionally, enhance user experience by enabling text-based or voice-based search through an interactive interface called “Avatar.”
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Customer Insights from User Reviews/Feedback – using TXTSenseIdentify and analyze the key reasons for customer satisfaction/dissatisfaction based on user feedback/reviews. Get focused insights by product or product category. Get highly accurate insights based on key topic analysis, subtopics, and sentiment analysis using AI models.
Reduce time taken to analyze data and quickly delve into deeper insights around a key topic using sub-topic extraction.
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Multi-dimensional Search and Knowledge Extraction – using SuperSearchProvide enterprise users with comprehensive insights based on the organization’s internal knowledge sources which may be siloed and spread across many repositories within the organization. Get insights from structured and unstructured data sources with contextual search results, with a content summary, key topics, and visual insights.
Redefine the way your enterprise users search and consume content for decision-making with Conversational access to insights.
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Automated Insights from Business KPI-focused Data Sets – using DiscoveryAutomate data aggregation and insights for a range of purposes, from Customer Service and Customer Satisfaction improvement to CXO-level decision-making, with the Augmented Analytics platform, Discovery, powered by Generative AI. Reduce time-to-insights for various business functions with improved quality of insights. Scale adoption of analytics and insights with contextualized insights accessible in conversational modes.
Our robust operational team’s expertise areas span survey programming, data tabulation, analytics, coding, and reporting to deliver exceptional, high-quality outcomes thoroughly and cost-effectively.
Our unique interdisciplinary approach and cross-industry learning help us drive the right outcomes for your business objectives. Our team of statisticians, data scientists, and researchers are equipped to deploy a variety of solutions and methodologies, ranging from traditional MR analysis (e.g. Regression, K-mean clusters) to more advanced and sophisticated machine learning-based techniques (e.g. Random Forest, SVM).
Not all business problems are the same. Some situations call for bespoke solutions. Our team is specialized in developing tailored consumer & market insights solutions in the form of high-end automations to customize platforms using the latest technologies to support your evolving business needs.
Obtain a true read on consumer attitudes and sentiments. Use a multi-disciplinary approach to identify growth hacks, strengthen engagement strategies, and drive product innovations. Augment strategic decisions in real-time based on market response.
Determine growth drivers and optimize marketing spend for higher returns by brand, category, portfolio, and market. Use a holistic marketing mix optimization exercise to maximize growth.
Set up and scale enterprise-class data infrastructures. Deploy AI at scale. Leverage “dark data” such as text, images, and videos with advanced AI technologies.
Gain rapid, scalable, privacy-safe consumer insights without relying on real-time human responses with Synthetic Audiences. Test concepts, analyze attitudes & perceptions, and validate ideas at speed and scale using intelligent synthetic data models trained on rich, real-world signals.